Analysis suggested that chief investigators' awareness of impact, and possibly also the extent of assessed impact, may have been greater if they had documented interactions with potential users during their projects and followed up those which could potentially lead to impact.
Amazon "dominates the book market," said John Mutter, editor-in-chief of Shelf Awareness, an online newsletter for booksellers and librarians.
Mrs. Koroma realized that by engaging local village chiefs in health awareness campaigns -- by partnering with and empowering existing leaders rather than trying to implement with limited resources -- she could catalyze attitude and behavior change at a remarkable rate.
The Autism Awareness Australia chief executive, Nicole Rogerson, expressed similar concerns about the planning phase.
Laptop Cop "We record everything," said Tom Bilyeu, the chief marketing officer of Awareness Technologies, the maker of Laptop Cop.
Chris Sorek, chief executive of alcohol awareness charity Drinkaware, says: "It's a multi-faceted problem, and we have to look at the broad picture of what's going on to work it out.
Dan Bodner, the company's president and chief executive, said, "Heightened awareness surrounding homeland defense and security, both in the United States and globally, has increased activities related to communications interception and digital video security".
Now, Metro has turned its focus to what its chief marketer calls "raising awareness" of the new, $6 billion rail line that eventually will run to Dulles International Airport and parts of Loudoun County.
"When I step back from this terrible scenario that happened and say what more could we have done, I think about the awareness piece," chief executive Tim Cook told the newspaper.
Chief executives need self-awareness to assess their own strengths and weaknesses, and so surround themselves with a team of people whose strengths in those core abilities complement their own.
"The East Coast builds the West Coast's awareness," said Mark Ghuneim, chief executive of Wiredset, a digital advertising agency based in New York that creates and tracks social media marketing campaigns.
