However, eagle-eyed bargain hunters will be able to find some products even cheaper than half-price.
They cost about a fiver (which I rationalise by viewing it as about the same, or cheaper, than two half-litre tubs of good-quality shop-bought ice-cream).
But it's considerably cheaper — less than half the price — than Bublcam.
Compared with glass, brick and limestone, the three most popular cladding materials in the recent boom, stucco is cheaper by more than half, experts said.
Cheap prescriptions (less than half as dear as in England) cost the Scottish government £32m a year, free eye tests £67m, free personal and nursing care at home for the elderly £312m, and free meals for young primary-school children an uncalculated amount.
Howard says rents in Adelaide are "significantly cheaper" than Melbourne and Sydney, "about half for the equivalent place".
Now that solar is so cheap – far cheaper than it was even half a decade ago – services like his are starting to make sense and affecting the energy grid in interesting new ways.
A recent survey by What Car? Magazine suggests that, over a three-year period, new cars bought using a standard hire purchase agreement, or under a Personal Contract Purchase, can end up cheaper than used models about half of the time.
I recently bought a cheap MP3 player for less than half price.
But if asked if they would like a cheaper, less powerful version, unsurprisingly, more than half of those say "yes please".
