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Rob Cope, director of Remember a Charity, agrees that charities need to be careful about the way they ask for legacies from a generation that will be increasingly conscious about what they are leaving for their children and grandchildren.
Charities need to be regulated.
Charities need to have many different alternatives.
Alternatively, charities need to raise additional funds.
Charities need to register on the Good Agency website.
Charities need to earn the right to be heard again.
BD: charities need to cater their methods to their supporters.
And charities need to boast of progress to gain contributions.
"I think charities need to be careful with this".
BD: charities need to evolve with the time.
What charities need to submit depends on their income bracket.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com