Technology in clothing is changing the apparel industry forever, and we believe that women who wear the headscarf need it too".
Besides, until you've repeatedly thrown up from acid reflux in the Covent Garden American Apparel changing rooms as you pathetically spritz the mirrors with window cleaner, you can't really say you know what real life is.
Changing consumer attitudes to apparel consumption, linked with low-cost production and sourcing of materials from overseas industrial markets has led to a culture of impulse buying in the fashion industry, where new styles of clothing are available to the average consumer every week.
We must successfully gauge apparel trends and changing consumer preferences.
With the apparel industry ever changing, I noticed at the tradeshow a big trend toward incorporating contemporary mainstream fashion, such as looks that resemble classic working class wardrobes from the 40s and 50s -- with a 21st century twist.
But this year the trend has become something of a frenzy, with uniforms changing week to week, and the apparel makers and universities becoming quite frank about what's at play.
And proving that Heller is no one-trick pony, another of his cover stories, " Suit yourself," about the effect of changing men's fashions on the apparel industry, won the British-American Tobacco trophy for 2000′s best fast-moving consumer goods reporting.
Certain categories, such as apparel, are subject to rapidly changing fashion cycles.
That simple, if counterintuitive, example is changing both Gaffney and the American textile and apparel industries.
In the meantime, the key to getting Nordstrom's sales growth on the upswing again is quickly adapting to consumers' changing shopping habits while still offering in-demand apparel, Nordstrom said.
