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"Ideally, by building a company that captures market share, you will turn the eyes and ears of some of the big boys," Kassam says.
India will become the world's largest beef exporter, as the cheaper, leaner meat it processes from buffalo captures market share from Brazilian beef among price-conscious buyers in Asia and the Middle East.
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It fundamentally reshaped the video capturing market.
"There was significant opportunity to capture market share".
I'm predicting a bloodbath, as the liquor-control board tries to capture market share.
"They are capturing market share by leaps and bounds on an annual and quarterly basis".
Wal-Mart, certainly, has also been aggressive about capturing market share.
"Capturing market share in new geography is a prime motivator," he said.
"You have to be able to capture market sentiment," he said.
"We can capture market share while they are trying to work out what to do," he explains.
Indeed, one reason that Mexico has captured market share from China is the narrowing gap between Chinese and Mexican wages.
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