In most election campaigns Lib Dems do better than their share of opinion polls suggests, quietly benefitting from the mistakes of their bigger rivals.
He wants the party to campaign for Lib Dem values, Lib Dem policies and Lib Dem people in government.
(In the 2010 general election campaign the Lib Dems had promised to scrap those fees, but in coalition the party decided to support Conservative plans to raise them).
Some of the newly-announced ideas, such as a national tree-planting campaign – a Lib Dem proposal – are populist as well as good news for the environment.
During the election campaign, the Lib Dems said mental health needed to receive £3.5bn more during this parliament to ensure that patients would have equal rights of access to mental health services as physical health care.
In contrast to the referendum campaign, the Lib Dem cabinet ministers Chris Huhne and Vince Cable, both vocal and at times splenetic critics of David Cameron during the campaign, will tone things down a bit.
He says that, despite defeat in the AV campaign, the Lib Dems will continue to be a reforming party and that the "most important" issue is now the Lords.
Moving into the final half of the campaign, the Lib Dems are even more focused on their fight for survival across the UK, and it is becoming a bare-knuckle fight with their erstwhile Conservative government partners.
Speaking at the launch of the campaign, the Lib Dem leader, Nick Clegg said: "The Conservatives want to veer off from the sensible economic plan we have set in coalition towards much harsher cuts than necessary to public services, especially in education.
In nearby Brixton there were jubilant cries of "yes we Khan" when Tooting's result was announced, but the bar hired out by supporters of the new Streatham candidate for Labour, Chuka Umunna, still hummed nervously amid anxiety about the well-funded campaign of Lib Dem Chris Nicholson.
