The increasingly fragmented ways consumers learn about new music like podcasts and social media are being supplemented by brand partnerships to assist performers in gaining exposure.
The mandate has historically offered a relatively defensive means of gaining exposure to this asset class, which is characterised by lower exposure and drawdowns.
But mostly it is mindset: gaining exposure.
It's great to see Sandbox gaining exposure for that".
The Web offers multiple opportunities for gaining exposure.
For instance, Mr. Sillerman said, SFX "built stages outside our amphitheaters" so that less well-known bands could gain exposure by playing for concertgoers on their way in to see the headliners.
By doing so, they gain exposure, improve their image, and accumulate "soft power" among their trading partners and military allies in the Western world.
He denies that he donates simply to gain exposure by putting his name on school buildings.
Marcia Prentice – Interior Designer and former Blogger for the Style Illuminated Blog by LAMPS PLUS Marcia Prentice first gained exposure to real estate and design vicariously through her father's construction business in the Midwest.
Executives at some major media companies say they hope to gain exposure for their brand by developing apps, rather than relying on them to be big revenue producers.
