Mr. Higgins, 39, describes himself as a "contrarian, bottom-up stock picker" who buys value when and where he finds it, even in nontraditional value havens.
Mr. Higgins, 39, describes himself as a "contrarian, bottom-up stock picker" who buys value when and where he finds it, sometimes in nontraditional places like technology.
"I just buy value," he said.
"Investors are buying value, not momentum," says one fund executive.
The ousted managers kept buying value stocks even as they got cheaper.
They buy value, which equals price plus a sense of belonging and support, which often trumps just price".
President Bush delivered a forceful defense of current stock prices, saying investors now are "buying value, as opposed to, you know, buying into a bubble".
It's five years since my eldest child left home, but now it's that time of year again, the shops filled with students buying value sets of crockery and stationery, harassed parents doing the Ikea run.
Mr. Barrow, who is trying to exploit the market's current disfavor with some traditional growth stocks, has found that some growth managers have also modified their strategy -- by buying value stocks.
The marketing test would determine whether to roll out the promotion nationally and, when the promotion appeared to be going slowly, Coke officials paid a Virginia man $10,000 to take hundreds of children to Burger King restaurants and buy value meals.
(See "Should You Still Buy Value Stocks?").
