Media strategists customarily collect a percentage of the cost of advertising time that campaigns buy, a factor that helps make them among the best-paid people in politics.
Christmas season, like back-to-school season, brings the next real catalyst for people to buy, a factor that's lacking in October.
Taste tests have limits, including the fact that taste is only one factor in deciding what beer, soda or other product to buy; other factors include brand image, peer choice and price.
"The deal is going to be determined by the dealer based on a person's credit rating, what they are buying and other factors.
Travel time is clearly a logical factor in buying a getaway home.
"Use of the outside, which was a major factor in buying the apartment, has sort of been negated now".
Of the same group of businesses, 88percentt considered price a factor when buying paper, while 38percentt looked at the amount of recycled content.
EMOTION is said to play a part in many car purchases, but it is less likely to be a factor when buying a car company.
Few people paid attention to fuel economy in 1987, when a survey by J.D. Power & Associates found that only 3percentt of consumers considered it the most important factor in buying a new car.
Research from campaign group A Greener Festival shows that the green issue is a high priority for some music fans, with 48% of respondents saying they would pay more for greener events and 36% stating that green issues were an important factor when buying a ticket.
