But family history is big business, packaging and commercialising the past.
During the bubble years, many Wall Street banks built a lucrative business packaging home mortgages into bonds and other investments.
Across the business, packaging was reviewed in order to use raw materials that were more sustainable and recyclable.
When I asked why, Dimon said underlings convinced him they were exercising proper caution, adding, "It was a huge business, packaging and selling [the loans] to Fannie Mae".
Days later, Mr. Friedman, 43, who is in the printing business (packaging materials, not money), had switched to a black 1997 840ci.
But the program's biggest benefit, Amazon says, is to relieve sellers of one of the most laborious parts of their business — packaging products and getting them to customers promptly.
Other programs of note include criminal justice, hospitality business, packaging, political science, dietetics and communications.
Viacom made classic TV a big business by packaging series from the 1950s, '60s and '70s on Nickelodeon's Nick at Nite, which later spawned TV Land.
"Microfranchising is the provision of the full business package.
Insead has built a center for social innovation and now offers courses drawing together varied disciplines within social business packages.
