The new time-sharing has competing slogans: HP calls it "adaptive computing"; IBM calls it "e-business on-demand"; others call it "don't-care-ware".
The company's SaaS platform gives businesses on-demand access to warehouses in the U.S., Canada and Europe allowing merchants to access inventory closer to buyers so that they can cut shipping costs and delivery times.
But the new I.B.M. initiative -- called "e-business on demand" -- faces a tougher challenge.
Next, I.B.M.'s huge advertising budget -- $500 million a year -- began promoting "e-business on demand".
With an IBM e-business on demand solution, Wimbledon can scale their technology up to handle the huge demands during tournament, and scale it down again when the tournament is over.
IBM has recently said that it will partner with companies to promote and sell its so-called "e-business on demand" services.
Demandbase, which was founded in 2006, offers a Real Time ID service that identifies business web traffic without using cookies, and delivers that information to businesses on demand.
Information integration provides a competitive advantage to businesses and is fundamental to on demand computing.
The company just added a third leg of its business in on-demand, mobile ride-sharing.
The first is that the rise of cloud infrastructure has made it possible to massively scale a business with on-demand resources.
looking to truly build a business, this on-demand world might not be the place for you.
