The tower, designed by Skidmore, Owings & Merrill, is a fairly serious piece of architecture, but since almost everything else in Dubai is built for consumption and entertainment, the Burj Khalifa and its troubles are being viewed that way, too.
In terms of where Oink, which allows you to write short reviews of things via your phone, fits into the triumvirate of Yelp, Twitter and Foursquare, Rose says, "In the mobile space, a lot of these earlier apps that were created were built for web consumption, there's a lot of awesome content on Yelp, but you have to sit there and run through 50 page reviews".
While TikTok is not a direct threat to WeChat — for it's built for media consumption and WeChat is more of a tool for communication and a platform to run daily errands — Tencent did respond with a dozen video apps over the past year to play catch-up.
On songs like "Trust Me Danny," we get a freshly manicured version of Sheran, one that seems built for mass consumption.
Unlike the stacks at some other university libraries, Butler's were not built for public consumption.
A movie like "Detroit" may not be built for mass consumption.
Art came from the people and was easily understood by the people -- it was built for pubic consumption and participation.
It would behoove the New York Times, for example, to build something like the CrunchPad for consumption of the newspaper.
It's food built for sheer caloric consumption.
