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The phrase 'built a reputation' is correct and usable in written English.
You can use it to describe when a person, organization, or company has established and cultivated their reputation over a period of time. For example, "He has worked hard to build a reputation as an industry leading entrepreneur."
Exact(59)
Chile has built a reputation for reliable, good-value wines.
Zeitels quickly built a reputation for restoring damaged voices.
The Daily Mail has built a reputation for celebrity news.
Dershowitz, of course, has not built a reputation for understatement.
I built a reputation with the locals here in town.
In Congress, Mr. Crapo has built a reputation as a staunch social and fiscal conservative.
In the decades that followed, they built a reputation as a prominent theatrical team.
Over the past 20 years, Dr. Lipkin has built a reputation as a master virus hunter.
With the Giants, Burress built a reputation for causing distractions and scoring touchdowns.
Founded in 1935, the museum has built a reputation as a premier institution for contemporary art.
Over the past few years, the Park Avenue Armory has built a reputation for thinking big.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com