Julian Robertson, a luxury hotel proprietor, talks about building lodges in the country and what makes a great hotel stay.
And then a few years ago, as if a switch had been flipped, they all began converting their homes or building lodges from scratch.
But before the 30-day period for appeals was up, the owner of a neighboring building lodged a formal complaint.
To overcome the minor obstacle that the areas were almost inaccessible, he got the idea of taking skiers to them by helicopter and building lodges for his guests to stay in.
As the day progressed, residents (mostly living south of the building) lodged 118 complaints about the foul odors with the environmental health office.
Beavers' practice of building lodges and dams naturally leads to several telltale signs of their presence.
It's a place more about desperate hope than heroes, these brick buildings lodged in a narrow street in downtown Newark, dozens of men wandering around, the air thick with old sweat and mumbled promises.
That was an easy sentence to write, but undersells the hard work that must have gone into building the lodge, with its six en suite cottages.
After a stint as a ranger at the Mala Mala game reserve, he settled with his wife Nicky at the holiday home, building a lodge on the site in 1989 as well as a guest house.
I asked one of them why he had put money into building a lodge in such a remote spot: "I think we all like the idea of 'putting something back', especially here, in Africa," he said, "where we still have a chance to make a difference.
The site is remote, an hour and a half from Petra, making building the lodge a complicated project.
