Used and loved by millions
Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
build up interest
Grammar usage guide and real-world examplesUSAGE SUMMARY
'build up interest' is a valid and usable phrase in written English.
It is commonly used to mean increasing enthusiasm or attention for something, especially over a period of time. For example, "The band used social media to build up interest in their upcoming album."
✓ Grammatically correct
News & Media
Wiki
Alternative expressions(20)
stoke the excitement
create expectations
generate excitement
building up anticipation
heighten the suspense
increase engagement
spark enthusiasm
build up expectancy
build up morale
build up tension
cultivate curiosity
build up foresight
build up anticipation
building up interest
heighten anticipation
stimulate curiosity
create buzz
foster eagerness
built up anticipation
build up excitement
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
3 human-written examples
One of the greatest pugilists of all time, Ali transformed the sport of boxing both in his style of combat and the crazy theater he produced to build up interest in his fights.
News & Media
While details of Halo 3s multiplayer were widely disseminated in the sixteen months leading up to the release, the single-player aspect of the storyline was kept relatively secret throughout much of the development to build up interest.
Wiki
Give her a day or two to wonder if you'll call her and build up interest.
Wiki
Human-verified similar examples from authoritative sources
Similar Expressions
57 human-written examples
Be mysterious a little suspense and mystery is alluring for everyone and builds up interest.
Wiki
"We have had good performances and good results, maybe [we can have] decent crowds to build up the interest in Welsh football nationally," said Horne.
News & Media
Such a build up.
News & Media
Great character build up.
Wiki
Build up your experience.
Wiki
Build up your friendship!
Wiki
Prevents gas build up.
Wiki
Build up your muscles.
Wiki
Expert writing Tips
Best practice
When aiming to "build up interest", use varied and engaging content across multiple platforms to maximize reach and maintain audience attention.
Common error
Avoid exaggerating claims or promises when trying to "build up interest", as this can lead to disappointment and distrust if the actual outcome doesn't match the inflated expectations.
Source & Trust
77%
Authority and reliability
4.1/5
Expert rating
Real-world application tested
Linguistic Context
The phrase "build up interest" functions as a phrasal verb, where 'build up' acts as the verb and 'interest' as the object. Ludwig AI validates its correct and usable nature. It signifies the action of gradually increasing the level of attention, curiosity, or enthusiasm surrounding a particular subject, product, or event.
Frequent in
News & Media
33%
Wiki
33%
Formal & Business
11%
Less common in
Science
6%
Encyclopedias
0%
Reference
0%
Ludwig's WRAP-UP
In summary, "build up interest" is a phrasal verb that effectively conveys the idea of gradually increasing enthusiasm or attention. As Ludwig AI confirms, it is a grammatically correct and widely used phrase. It's common across various contexts, including news, media, and wiki sources. To effectively "build up interest", focus on creating engaging content and avoid over-hyping. Alternatives include "arouse interest", "cultivate curiosity", and "spark enthusiasm". Remember to consider your audience and maintain a balance between informing and engaging to effectively capture their attention.
More alternative expressions(6)
Phrases that express similar concepts, ordered by semantic similarity:
arouse interest
Focuses on stirring up or awakening interest.
generate excitement
Focuses on creating a feeling of thrill and anticipation.
cultivate curiosity
Emphasizes fostering a sense of inquiry and intrigue.
spark enthusiasm
Highlights igniting a passionate interest.
stimulate curiosity
Emphasizes prompting or encouraging a desire to know more.
foster engagement
Focuses on creating active participation and involvement.
heighten anticipation
Stresses increasing the feeling of expectancy.
increase engagement
Focuses on raising the level of involvement.
create buzz
Highlights generating widespread excitement and talk.
drum up support
Emphasizes actively seeking and gaining backing or approval.
FAQs
How can I effectively "build up interest" in a new product?
Use a combination of teasers, early access opportunities, and engaging content marketing to "generate excitement" and anticipation before the official launch.
What are some alternatives to the phrase "build up interest"?
You can use phrases like "arouse interest", "cultivate curiosity", or "spark enthusiasm" depending on the context.
Is it better to "build up interest" gradually or all at once?
A gradual approach to "build up interest" is often more effective, as it allows you to maintain audience engagement over a longer period and avoid overwhelming them with too much information at once.
What's the difference between "build up interest" and "create hype"?
"Build up interest" focuses on generating genuine enthusiasm and anticipation through valuable content and engagement, while "create hype" often involves exaggerated claims and marketing tactics aimed at generating buzz, which can sometimes be misleading or unsustainable.
Editing plus AI, all in one place.
Stop switching between tools. Your AI writing partner for everything—polishing proposals, crafting emails, finding the right tone.
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
77%
Authority and reliability
4.1/5
Expert rating
Real-world application tested