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This broad metaphor also lent itself to sub-metaphors, including object-icons such as a rubbish bin (also the work of Mr Mercer when he worked at Apple in the 1980s), folders and files.
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In the leadership literature there is a lively debate around the broad metaphors of 'leadership' as an overall phenomenon.
Such specificity, he believes, would detract from the broader metaphor of the circle.
In a news conference in London in December, he said he saw the movie "as a broader metaphor, not so intensely politicized as some would make it, but rather that's how we treat the natural world as well".
Cameron has spoken extensively with the media about the film's environmental message, saying that he envisioned Avatar as a broader metaphor of how we treat the natural world.
The new film is based on Bill Gunn's classic 70s vampire flick Ganja and Hess, and like the original, it follows the story of two lovers whose thirst for blood serves as a broader metaphor for addiction.
I also think it's easier for us to see the poetry in interactions between strangers – to recognize the broader metaphors latent in simple human exchanges.
32 Although it is outside the scope of this paper to present a full systematic metaphor analysis, we identified broad groups of conceptual metaphors which revealed participants' understandings of leader follower relationships.
But that led right back to the first idea, that sex was God's way of making us religious, which seemed dubious enough... On and on the poet searches for a metaphor broad enough to contain his truth, wise enough to convince anyone else that it is one.
Broad introduced the 'spotlight' metaphor (1923: 59), though at the time he subscribed to the Growing Block view; the Moving Spotlight conception is perhaps best known for being the primary target of McTaggart's assault on the reality of time.
The protesters' grievances may be aimed at Wall Street as a metaphor for broader economic forces.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com