Dr Brilliant thinks that being effective demands a narrow focus: this week's announcement was as much about telling people inside and outside the firm what Google.org will not do as what it will.
Among other things, it decided against getting involved in microfinance, which Dr Brilliant thinks is now awash with money, or trying to eradicate a disease (something he found especially hard to let go, given his personal history in the battle against smallpox).In the 1960s Dr Brilliant bought into the anti-corporate zeitgeist, but "I must have been wrong," he says.
Brilliant thinks a good way to solve the NCAA student-athlete dilemma is simply to spread the wealth of billions of dollars around.
Still, Governor Corzine, a man I know personally to be kind, dedicated and brilliant, thinks the remedy to our state's problems is to raise taxes further.
So here goes Google s brilliant think-tank thinking: We own this thing called YouTube, and we tied up with these media companies to provide some bits and bobs for it, and oh, we also started putting some text overlay ads on YouTube videos.
I said, "You're going to look like the biggest idiot filmmaker, while you're brilliant," – I think he's brilliant – "and I'm ruining your career".
Put one on casters and it can hold magazines - brilliant, you think.
It's hard to express how brilliant I think this series is, [a mockumenatry set in Brentford].
Not brilliant, I think, but not bad, within the reasonable range, comparable to the other brands in the soft drinks aisle.
