So with cheery, the-future-is-bright advertising and, in some cases, revisionist branding, companies are trying to put their troubled pasts behind them, or at least out of the public's mind.
So what makes a young man who works for one of the sexiest agencies in the world and has been described as the brightest advertising executive of his generation want to move to Discovery, a company that even its fans would agree has a rather worthy reputation?
THE helicopter buzzed to and fro, hour after hour, high above Hong Kong's shining harbour and glistening skyscrapers, a bright red advertising banner trailing behind.
Now Yonge is dominated by a vast, concrete public square at the intersection of Dundas Street, walled on three sides by multistorey facades of bright corporate advertising.
To illustrate the concept, Badu wrapped the models' ankles in masking tape, while adorning their hats with bright buttons advertising various drugs: "XANAX," "MOLLY," "BOOZE," "PROZAC".
ING became known to many Americans through its high-yield online savings accounts and bright orange advertising campaign, but in recent years ING Group had separated its banking from the investment and insurance businesses.
For the paintings that will be shown along size massive prints from the zine, Anderson drew inspiration from the bright, snappy advertising of toy packaging and cereal box design of the 1980s.
Except for Swork". Swork is the name of Neal's new coffeehouse, which she opened in the empty storefront on Colorado Boulevard and that now blinks out like a bright sign advertising where Eagle Rock's future may be going.
We have seen the future, and it looks bright as advertised.
Their bright coloration advertises unpalatability to potential predators.
