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Brands that call themselves "luxury brands".
It's just the brands that are fake".
"Brands that respond appropriately will succeed".
We clearly can see, as I mentioned, that brands that have a stronger purpose, are brands that are more profitable.
So it's actually the big snack brands that are stuck.
"With our portfolio, I've focused on brands that have stories".
"You had to cherry-pick for brands that were meaningful".
People need to look for brands that support the producers".
The solution lies in supporting brands that do things differently.
We created brands that remain popular.
There are brands that have learned restraint.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com