Sentence examples for branding strength from inspiring English sources

The company said it would call its high-end mobile chip the Athlon 4, a name that takes advantage of the branding strength of its rival, Intel, which makes the Pentium 4 chip.

In an effort to re-establish a presence in laptop computers, Advanced Micro Devices Inc. introduced a new line of mobile microprocessors today, using a name that takes advantage of the branding strength of its biggest rival, the Intel Corporation.

"This plays right into our brand strength".

"Windows and Live each lack this type of brand strength".

Procter & Gamble is trying to combine brand strength with lower-price alternatives.

Loyalty and "emotional connection" also figure in the Brand Strength Index devised by BrandFinance, a competitor.

Brand strength seems to have been the linchpin of the deal.

"So as a brand, Obama has an issue with attacking directly as it undermines what gives his brand strength.

Hayles said Interbrand, which has been carrying out the annual study since 2000, calculates brand value by examining companies financial performance, consumers' "brand alliance" and "brand strength analysis".

Responsibility for brand strength factors can be allocated to functions, building engagement and a sense of responsibility for the brand across the organisation".

It's not a brand strength if you have to defend your work," says Ms. Prada, taking a deliberately provocative line.