Ellis began an aggressive branding campaign.
Indeed, everything about Barclays' first branding campaign is big.
The branding campaign comes a year before the Pac-10's television contracts expire.
The branding campaign put a friendly face on the tracker's increasingly demanding technical requirements.
The agency also recently completed a branding campaign on behalf of Disney Televentures for Americast cable.
They advise companies to redirect resources from expensive "branding campaign" into hard assets, service and speed.
As for the branding campaign, he's already chosen the perfect all-American delegate: Andy Spade.
She's appropriating the communication channels necessary to initiate an innovative branding campaign.
@penworks Chris' agency experience spans research, employer branding, campaign branding, media planning, analysis and digital solutions.
Last year, after it completed its merger with BankBoston, it also undertook a major branding campaign.
Hertz's most recent branding campaign, announced last spring, was called "Journey On" and focused on making travel a smooth experience.
