Sentence examples for branding activities from inspiring English sources

Mr. Hayes is the chief marketing officer of American Express, and previously oversaw the financial services firm's branding activities.

Among those we surveyed, 61% said they had developed an Employee Value Proposition to underpin their employer branding activities.

Srinivasan, along with Korea University Business School Professor Chan Su Park, Ph.D. '92, who was Srinivasan's advisee as a student, and Yonsei Business School Professor Dae Ryun Chang, has come up with a mathematical model and a market research method that allows managers to figure out how much more the company will earn if it invests in various kinds of branding activities.

"We don't know how much they spent on advertising and other brand-building activities over the years, so at the end of the day we can't say for sure whether investing in branding activities generated more money than it cost," Srinivasan acknowledges.

Stay tuned for an endless supply of apps that will integrate personal branding activities into your daily grind.

Marketing's budget eliminates important branding activities and all their resources become focused on demand generation in an effort to avoid blame by sales.

But as more branding activity moves to the Web, marketers are confronted with the stark realization that social media was made for people, not for brands.

That's both how I earn my living and my most important personal branding activity.

Therefore, the expansion from one product category into another is easier and, potentially, the synchronisation of branding activity across different national markets.

The new arrangements also allow easyJet to lease out its planes without permission from easyGroup, and to expand its co-branding activities.

And companies can engage customers in brand activities that convey caring.