Sentence examples for brand premise from inspiring English sources

"It's really important that the whole package delivers," Mr. Rubin said, referring to the Clear brand premise that "a well-nourished scalp is the foundation for beautiful hair".

The store, called & Other Stories, is intended to be a premium brand premised on an female attitude to shopping influenced by social media and blogging.

But you did not report on the resultant exodus of the art galleries and antiques shops that used to give the street its distinctive character.Estates seek fashion tenants because often such businesses can afford to have loss-leading brand premises.

"We wanted to have one brand, one premise, to focus all of our marketing efforts".

Justin Trudeau's attempt to build a political brand on the premise that he is the only non-shitty man ever to live has finally crashed up against the rocks of actual reality.

It has real market potential, with a trusted brand and existing premises if they choose to move aside the cornflakes".

"I am very impressed that they have kept it so secret for so long and they get to use the University of London brand, use their premises and fancy office space".

The XFL, he added, was founded on the flawed premise that the brand of football could possibly be any more aggressive than the brutish N.F.L., which is rife with broken bones and concussions and postcareer disabilities.

Though Mr. Hughes declined to discuss in detail the campaign, he said one way to broaden the market for soymilk in general and Silk in particular would be to play down the premise of the brand's current campaign, which is "overcoming the hurdle of taste," in favor of "talking about Silk's positives as a better alternative to milk".

The premise of the brand is simple.

Let's look at the core premise: Should "building brand equity over years" really be the focus of marketers?