There are the giant music, movie and publishing companies, who support the 1998 Sonny Bono Copyright Term Extension Act because it gives copyright holders an extra 20 years to exploit lucrative songs, stories and brand-name material.
The crossovers, for the record, have been largely one-sided: Film stars call a lot of shots on Broadway these days because of their box-office leverage, and movie studios and producers — envisioning profits in brand-name material — are racing to make musicals out of famous pictures like "King Kong" and "Rocky" and recent fan favorites like "Little Miss Sunshine" and "Slumdog Millionaire".
Everywhere are brand-name materials provided by a plethora of companies.
"It's not that brand-name stuff.
While brand name companies dictate product design and material specifications, the actual manufacturing of footwear is typically contracted to manufacturers based in emerging economies.
In this paper, we study ways by which a brand name company can control the input material quality when outsourcing its procurement activities.
Solo has broad product offerings available in paper, plastic, foam, post-consumer recycled content and annually renewable materials, and creates brand name products under the Solo®, Sweetheart®, Creative Carryouts® and Bare® by Solo® names.
Online, it is the quality of the material, rather than the brand name or ranking, that counts most.
Specifically, we consider a supply chain consisting of one brand name company, one contract manufacturer and a pool of material suppliers, each associated with a distinct quality level.
However, by outsourcing the purchasing function, the brand name company may lose control over the quality of purchased materials, which may in turn damage its brand name and market share.
Almost no material object appears in "Crazy Rich Asians" without an announcement of its brand name.
