Sentence examples for brand direction from inspiring English sources

The company was relying on its glorious past but was without a clear brand direction.

He says that resort is the perfect season for a new brand direction due to the nature of a digital look book (as opposed to a runway show).

Rather, he said, her duties in realms that include "brand, brand direction, on-air look and feel," along with "some noncreative areas like distribution and ad sales" that are real and substantive and not a stunt.

Since the selection, Ms. Brink said, the agency's flagship New York office has been developing "a new brand direction and a new creative platform" for Nascar, which are to include commercials in Spanish and more emphasis on Nascar's online offerings like nascar.com and the 2013 edition of Fantasy Nascar.

"Clearly, there are a lot of gay people in senior positions" at big agencies, said Jack Sansolo, executive vice president for global brand direction at Eddie Bauer in Redmond, Wash., part of Spiegel Inc. "But you still don't see a lot of them coming out".

Most importantly, Hyundai applied its new brand direction, "New Thinking.

Tabb's background in brand management, creative direction, design, development and manufacturing has seen her working for brands like Kate Spade, Donna Karan, DKNY, Rebecca Minkoff, BCBG, and Herve Leger – work that made her consultancy Lane Tabb Accessories Group (owned by Volume & Tone LLC) a good candidate to partner with when it came to producing the jewelry for Cuff.

Before joining mytaxi, Bramall was previously the senior global brand experience director at Microsoft, where he was responsible for brand strategy, creative direction and execution, brand management and social good across all Microsoft Consumer Apps.

Mr. Turre presided over the action with the most genial brand of direction.

One of those occasions when Williams's madcap talents are gainfully employed: he could've done with Weir's poetically efficient brand of direction more often.

That's the general game plan, but in the fifth year of young Scion's existence, there already seems to be some confusion over the brand's direction.