Sentence examples for brand credentials from inspiring English sources

Combined with its brand credentials it's going to be a fashion statement and a status symbol with a much broader appeal than current smartwatches".

"By communicating a clearer price message to the customer, Debenhams is better able to focus on pushing improvements in product development and innovation, helping to strengthen overall brand credentials," said Sophie McCarthy, a consultant at retail analysts Conlumino.

Adele's success was threatening to tilt the company off its axis - sucking up resources, and risking its all-important hipster brand credentials.

Ultimately, though, it's going to be relying heavily on its brand credentials to drive interest: What it can do with that cred in terms of delivering capable hardware remains to be seen.

That suggests they need to reappraise their communications methods and the strength of their brand's credentials.

In addition, consumers rarely read packs, and thus when shopping in autopilot, many are unlikely to interrogate a brand's credentials (the small print!) closely.

M&S has managed a few coups of late – its terribly au courant blue metallic pencil skirt has been splashed across the style press this season, and ads campaigns featuring model Rosie Huntington-whoteley (whashalsolso been the face of Burberry) have boosted the brand's credentials.

The reason is that it's the most direct way to establish a brand's credentials.

Once one of the above is satisfied, brand and credential storage foster pull.

They took their personal brands and credentials with them, and the readers followed.

They are a member of the Sustainable Apparel Coalition and have signed the Bangladesh Accord and Cotton Pledge amongst other initiatives but according to Good On You which rates brands' ethical credentials, Primark has a way to go yet.