Sentence examples for brand building exercise from inspiring English sources

Don't post aimlessly, justifying it as a "brand building" exercise.

Despite criticism relating to the timing of the £15m "brand building exercise", Varley is unrepentant about the new advertising campaign - unusual by banking standards, hinged as it is on the the idea that Barclays is big.

And then there's Beijing 2008 again, perhaps the most ambitious brand building exercise in history.

While FrontPoint emphasized organic growth based on service and customer word of mouth, the consultant advised the company to invest in online marketing and other "brand building" exercises.

"LEARNING TO ACT QUICKLY": Yeah, see, a couple of Goldman employees opened a home security company, but got bogged down in a bunch of bullshit "brand building exercises" that were suggested by the "marketing consultant" that they hired, for some reason.

Second, as a broader brand-building exercise, to convince consumers that a label is still at the cutting edge.

Sybil Yurman, David's wife, added, "This wasn't a brand-building exercise, it was another way of being creative".

The Boulder school district and, ultimately, the state of Colorado condemned the offer as a brand-building exercise that was tone-deaf at the very least.

It is easy to sniff and sneer, and yesterday's brand-building exercise on the South Bank of the Thames, when sponsors promised a "360 Haka Experience", hardly smacked of cultural purity.

His latest brand-building exercise involved glamourising the Mexican gang leader El Chapo, and boasting of his intention to drag the severed head of Rafael dos Anjos, his next opponent, through the streets.

In reality it is a showcase with Fielding as the presumptive soft touch, handpicked to make DAZN's newly minted poster boy look good, lending the entire affair the feel of a promotional appearance and brand-building exercise more than a legitimate world title contest.