According to Kantar Media, a division of WPP, Procter spent $69.9 million to advertise Iams last year in major media, compared with $67.4 million in 2011.
Asked to compare the effects of the economy on Spanish-language media compared with mainstream media, Don Browne, president at Telemundo, joked, "I think the economy's an equal-opportunity challenge".
According to Kantar Media, a division of WPP, Purdue Products spent $2 million last year to advertise Senokot in major media, compared with $2.5 million in 2010, $4.6 million in 2009 and $2.9 million in 2008.
Some was persuasive — documentation of the relative attention given to Israeli deaths and casualties in the American media compared with Palestinian losses — or undeniable, like the billions of dollars in American financial support for Israel.
According to Kantar Media, a unit of WPP, Gander Mountain spent $11.3 million last year to advertise in major media, compared with $13.5 million in 2010, $14.1 million in 2009 and $7.2 million in 2008.
According to Kantar Media, a unit of WPP that tracks ad spending, Perfetti Van Melle spent $24.3 million last year to advertise Mentos products in major media, compared with $19.7 million in 2011 and $14.1 million in 2010.
According to Kantar Media, a unit of WPP, Bridgestone Americas Tire Operations spent $35.6 million last year to advertise Firestone in major media, compared with $44.6 million in 2010, $27 million in 2009 and $34.6 million in 2008.
Reflecting the broadening of the services offered by FleishmanHillard beyond public relations, the agency last year placed more than $1.2 billion worth of ads in paid media, compared with $250 million in 2011.
According to the Kantar Media unit of WPP, Campari America spent $16.6 million to advertise Skyy last year in major media, compared with $13.9 million in 2010, $3.6 million in 2009 and $6.1 million in 2008.
Mr. Snowden is the seventh person to be accused by the Obama administration of violating the Espionage Act of 1917 by leaking secrets to the news media, compared with three such cases under all previous presidents.
