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Fake reviews are an increasing problem across online platforms such as Google, and retail sites, where they are used to either artificially boost reputation or attack competitors.
The company specialise in creating brand association strategies and come up with ideas that boost reputation, influence decision-makers and generate content.
Some veteran meteorologists say the efforts of commercial weather providers to push further ahead are not so much aimed at the average person surfing the Web as they are at boosting reputations so commercial consumers of weather information feel justified in paying high prices for customized forecasts.
This boosts the reputation and image of Adidas by making people more aware of the company's values.
But if it reduces costs, improves customer satisfaction, and boosts your reputation, the investment is sure to be worthwhile.
Success boosts the reputation of a contributor and his or her chances of landing a good job with a computer company.
Essentially, this means the state is subsidising corporations to waste food and then redistribute it in a fashion that boosts their reputation as good corporate citizens.
And it works: moral condemnation, the Yale psychologists show, boosts your reputation even more effectively than bragging about how moral you are.
Investing in continual learning boosts your reputation as an employer who cares.
Without this rise, Wal-Mart would have been ranked 142nd, but its boost in reputation brought it to 84th place a very impressive change within one year.
Accreditation is not the only way in which schools may seek to boost their reputation.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com