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So there are clearly reasons to keep the Book section intact, but I still suspect changes are coming to the way Apple handles book applications (at least the basic ones).
Other enthusiasts wrote unsanctioned date planners and address book applications for the device and gave them away for free.
"The promise is to write once, run everywhere," Joseph Smarr, chief platform architect at Plaxo, a developer of address book applications, told a crowd of 300 developers Thursday.
Something else that's very interesting is that the highest percentage of apps in the App Store are now paid book applications.
FullContact currently offers a good handful of address book applications, including those aimed at professional users – like its app for teams – along with developer tools for integrating contact management features into third-party apps.
For one, Apple is probably making a decent chunk of revenue from paid book applications, so it may not particularly care whether it gets its revenue cut from the app vendor or the publisher itself through iBooks.
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For now, the iPhone app can load your contacts only if they are on Plaxo, the address book application.
"In my experience it's a good thing to avoid launching at Christmas, because a lot of the big companies are launching games," said Oliver Cameron, who is working on an address book application called Everyme.
Apple has also improved the address book application as well.
Apple Address Book – Open the Address Book application on your Mac.
Already the iChat software integrates smartly with a new address book application.
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