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This universal shape reflects the fixation-saccade duality of the eye movement and clearly points to a superposition of behaviours instead of a description in terms of pure monomodal distributions31,32.
Mothers may have been more likely to report socially desirable behaviours instead of actual practices related to maternal health due to the use of local enumerators.
Using the theory of planned behaviour, the team developed an end- of-conference survey to determine intentions to engage in seven targeted behaviours, instead of following up with participants in the subsequent years.
23 Institutional limitations are related to values, attitudes and opinions; one possible explanation why this approach has been underlined is that informants seemed to focus mostly on lifestyles and healthy behaviours instead of structural determinants as the causes of health inequalities.
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It works by encouraging positive behaviour instead of restricting negative behaviour.
Changing behaviour instead of policing it means addressing dysfunctional cultures and gendered (and many other) forms of entitlement.
Nick Bosenquet, professor of health policy at Imperial College, suggested the message should be "change lifestyles and behaviour", instead of "talk of more money and tax rises".
"The power of big data," he says, "is that it is information about people's behaviour instead of information about their beliefs.
So whenever greens or ethical investors warned them about BP's cavalier behaviour, instead of thanking them, the big fund managers reacted with hostility.
"It would be heartbreaking for the #NBAwards conversation to focus on my behaviour instead of great books," Handler wrote on Twitter.
"We've been able to relate it to symptoms and behaviour instead of a condition, and that brings it to life for people," Rauf says.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com