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For its part, the Boston Beer program actually predates the recent economic crisis.
Kraftwork A bit farther down Girard Avenue, the beer program at Kraftwork is expansive and ever-changing.
In March, hoping to generate buzz about the brand and promote its mission of supporting the troops, 50 Back Brewing introduced its Buy a Soldier a Beer program.
"No longer does a light American lager satisfy every beer lover," said Julia Herz, the craft beer program director at the Brewers Association, the trade group for the craft brewing industry.
Many farms on the Blue Hill peninsula have adopted such programs, and Haskell watched a local brewery, Strong Brewing Company, get its operation off the ground with a community-supported beer program.
Julia Herz, craft beer program director for the Brewers Association, said that seasonal beers, including holiday specialties, accounted for nearly 20percentt of the craft brews sold in the United States in 2008, and that winter beers are up 23percentt from 2007.
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As beer programs like Eleven Madison's and volumes like the "Oxford Companion" are partly an effort to portray beer in all its multifaceted glories, some fear that a consequence will be a rise in the same sort of anxieties and pretentiousness that plague and intimidate wine consumers.
I sold everything: soft drinks, beer, programs, popcorn, even Italian beef sandwiches.
Blue Palms Brewhouse: Brian Lenzo has put together one of the city's best craft beer programs in the front of Fonda Theatre.
Cask ale is an old-fashioned type of beer that's making a big comeback thanks to creative craft brewers, and a festival is being organized to showcase the cask beer programs at more than 25 local breweries.
I recently paid Highland Park Brewery a preview visit on a day that founder/brewer Bob Kunz (a longtime fixture of the Los Angeles craft beer community after years of managing the beer programs at both Father's Office restaurants and experience as a brewer at Pasadena's Craftsman Brewery) was prepping fruit to add to a fermenting brew.
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