You get a high level of repeat purchases from your customers, and your site becomes the first thing they think of when they want to buy something in the category or occasion your brand represents.
With Wanelo 3.0, your shopping graph, i.e. aforementioned sites and people you follow, are aggregated into "My Feed" which becomes the first thing you see when you visit and the first icon in the navigation dashboard.
"We don't want people turning up just for match day, almost want it to become the first thing people turn to when they get out of bed".
Each app gets its own page on the store, which will become the first thing Facebook users see when searching for it – but only if it's deemed good enough.
In the days following the publication, this week, of a Wall Street Journal op-ed piece about Iraq that Cheney wrote with his daughter Liz, hatred of the former Vice-President has, to the surprise of many, become the first thing that Sunnis and Shiites have agreed upon in centuries.
Mr. Manber said the goal of Knol was to cover all topics, from science to medicine to history, and for the articles to become "the first thing someone who searches for this topic for the first time will want to read".
Eventually, Schonfeld said TouchCasts can be integrated with any website — in fact, he suggested that they could become the first thing you see on a website, sort of a masthead or introduction to the site, with what we think of as a normal website pushed "underneath the fold".
We took that counterpoint idea even further in the studio when Tim added a kalimba (thumb piano) which became the first thing you hear in the song.
It's become the first thing they check in the morning, the last thing to do before bed, and it's the thing of choice anytime there's a couple of minutes when you find yourself alone.
So, writing became the third thing that got me through my childhood.
"I think the acknowledgment of the imperfection when there clearly is an imperfection in a product or a brand, and showing the desire to fix it, actually becomes the second-best thing to perfection," said Josh Rogers, creative director of London-based independent communications company Imagination.
