Businesses are finding it is easier to invent products that the elderly might find useful than it is to market those products to them.
To the British-born Mr. Wheeldon, who trained at the Royal Ballet school and danced with both the Royal and City Ballet before turning to choreography full time in 2000, "it's easier to invent a new model than to reinvent an old one".
But it is easier to invent our own scenario -- one where we are not compelled to act.
It is easy to invent splits, schisms and divisions within the party when debate is so fluid, discussion so open.
And sanctions are as difficult to get rid of as they are easy to invent, since giving up sanctions nearly always involves a climbdown by the sanctioner.
As I infer above, it's easy to invent stories about why certain folks only come to church for the Christmas and Easter holidays.
"It's much easier to invent the format than provide the innovation," Mesterton humbly admits.
With continued investment, apparently inexhaustible media attention, and real enthusiasm from developers, it would be easy to assume that San Francisco startup Docker invented the increasingly popular concept of the container.
(All ages) LONG ago, when the alphabet was invented, its letters were pictograms, clues to their own sounds, designed to be easy to learn.
It would have been easier to make the point by inventing a less newsworthy story.
