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Whether new low-cost, low-fare airlines emerge (and no one I know thinks this is likely), the major airlines have been changing fundamental strategies that they put in place a decade ago, when domestic air travel became basically a commodity.
Airline travel is basically a commodity.
TVs are basically a commodity now (except for those wanting to go hi-end with the Bravia, et al).
And we took what was basically a commodity, undifferentiated business and really took it to the next level.
For Amazon, giving away storage space – basically a commodity at this point – is not much of a burden.
This is basically a commodity business: Nike, Reebok and Adidas have access to the same raw materials, whether they turn them into air, gel or foam.
Similar(51)
A commodity that had basically bounced along at a point or two over inflation for 50 years began to appreciate at 10% per year or more.
A commodity is substitutable.
Journalism is a commodity.
Simple security is a commodity.
They are a commodity.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com