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The recall included 63 toys based on characters like Polly Pocket, Barbie and Batman.
Squinkies are sold out or on back order at many stores, and Mr. Nichols is busily expanding the line, with sets for boys based on characters like Spider-Man and new dolls based on Barbie and Hello Kitty.
Mr. Mooney, a long-time marketing executive who spent 20 years at Nike, had the idea three years ago to sell merchandise based on characters like Snow White, Belle and Cinderella.
She said she decided to look outside the company for Mr. Richter's replacement because she wanted someone who could handle a broad range of publishing formats, including licensing deals for books based on characters like Dora the Explorer and SpongeBob SquarePants.
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You can also do Halloween costumes based on characters you like from books, movies and TV shows.
You've probably bought some of the company's products without even knowing it, because Equity designs and manufactures toys based on characters from movies like The Lion King, Toy Story and The Lost World: Jurassic Park, that Burger King bundles with its kids meals.
Susan McLaughlin, a spokeswoman for Toys R UsUs in Paramus, N.J., said the company's focus in recent years had been on costumes based on characters licensed from marketers like the Walt Disney Company.
Animated stickers include sets based on characters from popular anime series, like Tokyo Romance, while others feature Cubie's own quirky characters, such as Unicorn Bob.
Why won't Gmail add filtering based on character sets?
Launching alongside the game is a line of 12 "Amiibo" figurines -- basically, small action figures based on Nintendo characters like Mario and Pikachu -- that interact with the Wii U system to bring unique characters to the game.
"There was going to be a whole franchise based on these characters, like they were the Justice League," Snyder says.
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