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Instead they are backing novelty Christmas jumpers to be this season's must-have winter warmer for adults and children alike.
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Andreotti backed novelties only after he had secured the maximum consensus.
I'm even old enough to remember nouvelle cuisine and, further back, the novelty of boil-in-the-bag spag bol and Alpen, the last word in modernity and sophistication once upon a time.
Six years on, and the gods have provided us with a cinematic equivalent to the second Cheeky Girls album, or anything Sir Mix-a-Lot put out after "Baby Got Back": any novelty has long worn off, leaving behind a flagrant cashgrab".
Often it seems we give up stepping back from novelty to take stock of its effects and to interpret what its (unintended) consequences are.
From tulip bulbs to 1929 through to Asian contagion and the dot-com boom, the bubble crash cycle can be traced back to novelty gone bad.
Brand leaders have fought back with novelty tastes and "delivery systems" of blockers and calcium carbonates: gel caps, chewables and flavors from mint to cherry and lemon-lime.
"We were a novelty back then," recalled Ms. Burnham, who specializes in wall hangings.
The "found-footage" gimmick was a conviction-reinforcing novelty back in 1999, don't forget, rather than a horror genre of its own.
But it's the idea of catching Pokémon in augmented reality, with my phone, that will keep me coming back until the novelty eventually wears off.
But what was a novelty back then has since been cloned so often that it is now the Hollywood equivalent of elevator music: World Music Lite.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com