The phrase "awareness consumers" is correct and usable in written English.
It can be used to refer to consumers who are conscious of the impact of their purchasing decisions, often related to ethical, environmental, or social issues.
Example: "Companies are increasingly targeting awareness consumers who prioritize sustainability in their buying habits."
Alternatives: "conscious consumers" or "informed consumers".
But for a brand like Tostitos with "such high awareness," consumers are likely to already be familiar with those functional selling points, she added, making an emotional appeal more attractive.
The results show that when products recommended in blog posts are search goods or have high brand awareness, consumers have highly positive attitudes toward sponsored recommendation posts, which improves purchase intention.
"I can't emphasize enough our desire to take advantage of the heightened awareness consumers have about banks, albeit for negative reasons," said John Cunningham, chief marketing officer at TD Bank in Mount Laurel, N.J. "Typically, it's a Herculean task to get people to pay attention".
Without something to spur awareness, consumers will never know that rich digital experiences are available just under the surface.
With increasing health awareness, consumers have been chucking traditional soft drinks for healthier alternatives such as juices, RTD coffees, water mixers, etc.
Offering coupons if people "like" a page is only as beneficial as the uptick in additional awareness, consumers, sales, and ultimately profit such an action drives.
The framework evaluates eco-labels along three dimensions: consumer understanding and awareness, consumer confidence and willingness to pay.
It was given four statutory objectives: market confidence, public awareness, consumer protection and reduction of financial crime.
The collaboration between fashion e-retailer Zalando and CL initiative Trunkrs for last-mile deliveries in Amsterdam possibly fosters advantages for Trunkrs, such as brand awareness, consumer trust and user generation [56].
Consumer awareness and letting consumers know that the box is valuable.
But it does trigger awareness among consumers.
