The phrase "aware of the backlash" is correct and usable in written English.
It can be used when discussing someone's understanding or recognition of negative reactions or criticism that may arise from a particular action or statement.
Example: "The company was aware of the backlash that followed their controversial advertisement and decided to issue an apology."
Alternatives: "conscious of the criticism" or "mindful of the negative response".
Tiroude said he was aware of the backlash against migrants, though he is facing bigger issues.
Mr. Gansa said he was aware of the backlash that AMC's "Killing" encountered by not satisfying the expectations of many fans.
Syria is keenly aware of the backlash it might face from domestic radicals — or even from Iran — if it drew closer to Israel.
It was aware of the backlash that followed its reaction to the high court's ruling that the prime minister, Theresa May, cannot trigger article 50 to begin Brexit without a parliamentary vote.
Aware of the backlash his sexist remarks would invite, he added: "if u think this is sexist,9 times out of 10 u the ugly one and we didnt pay to come see u play anyway".
Prefacing her comment with an initial tweet suggesting she was aware of the backlash that might ensue, Allsopp told her followers to: "Brace yourself for a bigoted generalisation which could get me fired … " She then added: "In 15 years of going around the country house hunting I have observed that the further north you go from London the cleaner the homes are".
If you're not already aware of it, the backlash from the cluing of the entry ILLEGAL in Jim Page's crossword puzzle from Thursday, February 15 has been formidable.
Bud Selig, the owner of the Milwaukee Brewers and the acting commissioner who has seen the crisis of confidence occur on his watch, is painfully aware of the unending backlash.
The guidelines for caffeine consumption are clear; although, I am aware of the fierce backlash from some coffee drinkers at my next few sentences, standing proud with cups of coffee per day that tip into double figures.
They remained well aware of the political backlash they suffered three years ago when they provoked a Government shutdown in an effort to force Mr. Clinton to sign into law elements of the new Republican majority's agenda.
"This income bracket is very aware of the public backlash against them.
