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As Justice Antonin Scalia might say, "Boom!" His interview with Jennifer Senior in New York magazine suggests that the tendency to limit one's sources of information to avoid dissonance is not the province of a bunch of narrow-minded, politically obsessed characters who send mass e-mails from their mother's basement.
Principle 7 pertains to people's tendency to prefer consonance and avoid dissonance.
This method is based on cognitive dissonance theory and its descendants [31],[32]: Aronson's self-consistency theory implies that actors strive for consistent views of themselves in order to avoid dissonance [29].
Both to avoid dissonance and to protect their ties to others, individuals face a strong psychic pressure to conform their perceptions of risk to those that distinguish their group from competing ones a bias in reasoning that can actually intensify as the public becomes more science literate (2).
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We want to avoid dissonances between our own opinions and the information that might contradict them.
And finally, we change our preferences to avoid cognitive dissonance.
Information that will disconfirm isignored in order to avoid cognitive dissonance.
To avoid this dissonance, we state and use an auxiliary result on equivalence of two systems of linear equations.
Confirmation bias is a result of our brains trying to avoid cognitive dissonance, or having two conflicting thoughts.
To avoid cognitive dissonance, the unconscious choice that most people make is to validate the unintended bad behavior. .
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com