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Free sign upThe phrase "audience segment" is correct and usable in written English.
It is used to refer to a particular group of people who are the intended recipients of a message. For example, "We identified three distinct audience segments for our marketing campaign."
Exact(55)
"You cannot underestimate that audience segment".
"I think this is potentially a new audience segment".
But that's impossible these days without offending someone, possibly even a paying audience segment.
"We'll have an audience segment right at the top of the show".
"That's a pretty important audience segment we thought we could better service".
That audience segment isn't old enough to have seen most of the movies "Double Take" is photocopying.
Similar(5)
In addition, the advertising community invests very little effort in isolating the most valuable audience segments.
The propaganda put out by Dabiq, the ISIS magazine, includes articles geared to certain audience segments.
Their "Quantcast Lookalikes" service lets website owners build their own audience segments, which can be very specific.
The resulting six audience segments – which form a continuum – were named the Alarmed, Concerned, Cautious, Disengaged, Doubtful and Dismissive.
Marketers can use that data to tweak campaigns or target promising audience segments, said Travis Montaque, the chief executive of Emogi.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.
Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com