The phrase "audience of users" is correct and usable in written English.
It can be used when referring to a group of individuals who engage with a product, service, or content, particularly in contexts like marketing or user experience.
Example: "To improve our app, we need to better understand the audience of users who interact with it daily."
Alternatives: "user base" or "group of users".
Sarah Rotman Epps, an analyst at Forrester Research, said Microsoft's relative weakness was a function of not having a big enough audience of users.
When Yahoo announced its headline-grabbing acquisition, it boasted that the deal gave it access to an "unduplicated" audience of users and that its target was a "popular personal publishing" platform.
The most pertinent advice seems to be: build a large audience of users with a free-access principle supported by advertising and sponsorship and then find ways to charge for added-value services.
"We feel our unique offering will attract a whole new audience of users who are looking to take advantage of their high-speed connections with premium services," Meredith Hanrahan, Terra Lycos vice president for entertainment, said in a statement.
In the coming year this should become a lot more streamlined and detailed, so if you're promoting your business and developing brand awareness, Pinterest has a ready and willing audience of users (mainly female) prepared to look at what you've got.
The tool, Insight Maker, has been designed to make modeling and simulation accessible to a wider audience of users.
This also means that medtech companies now have unprecedented access to these audiences of users (and potential users!) in more places for valuable insights.
"If you think about when Tinder came into the market six years ago, it brought a whole new audience of young users, particularly college-age users.
This marks Guardian Australia's largest readership to date, and includes a growing audience of mobile users.
But so are new tools, opening data-analysis to a wider audience of corporate users, not just elite teams of Ph.D. quants in Fortune 500 companies.
Since Facebook is just starting to profitably harvest its audience of 750 million users, the firm should stick to its strengths, or so the argument goes.
