But in football locker rooms Plank's product seemed like an audacious leap forward: an expensive, futuristic-looking T-shirt that promised to keep players dry, comfortable, and compressed.
But even as the meaning of "brave" took firm hold, Shakespeare recognized that the word had acquired a different sense, of "overly audacious, too forward": in his 1605 "King Lear," he wrote of "men so disordered, so deboshed and bold".
The new album is an audacious leap forward: there are lyrics in four languages, and the disc is full of experiments that build upon the restless, do-it-yourself sound and spirit of the riot grrrl movement: one song uses a 12-person choir; another consists solely of piano and drums.
Those who wish to drive audacious innovation forward must be curious and open to learning from others' ideas and expertise.
By combining their individual artistic sensibilities, the resulting appliances are audacious and design-forward, while still maintaining a high standard of functionality.
For example, several cultures don't respond well to forward or audacious marketing strategies, while more subtle marketing campaigns are highly effective.
While Keats had remained with his prize Saumarez had led the remainder of the squadron forward, although Audacious had been left far behind the rest of the British force.
His own predictions are audacious: "If we fast-forward five years, I think fractional ownership moves into a whole different level where it almost fully supplants" the most frequent business travel that is now claimed by the airlines, he said.
As the Treasury Department in Washington hastened to prevent the collapse of much of the United States auto industry in the wake of the financial crisis, Mr. Marchionne stepped forward with an audacious offer: Fiat would take control of Chrysler, the sickest of Detroit's Big Three automakers, and provide cars and technology to revive it.
An audacious bid for now-Wycombe forward Akinfenwa aside, Hashtag United's side has been cobbled together from old school friends and university mates.
