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A proprietor was no longer just selling attractive editorial matter to a segment of the public; he was also selling a well-charted segment of the public to the advertiser.
Miriam Lahage, who joined eBay's fashion division in September as general manager, said that attractive editorial content could make the site more navigable for customers who are looking for something specific.
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Another bad year on Wall Street and goat-herding may look attractive there as well.Leo Abruzzese: editorial director, North America, Economist Intelligence Unit.
At the same time, advertising agencies were developing from mere space sellers into copywriters and designers; their efforts to produce work of high visual appeal forced editors to make their own editorial typography and layout more attractive.
Primary research and "evidence-based" papers seem to be less attractive to readers than narrative reviews and editorials in the first week after publication.
It is an attractive picture, and one that is already prompting editorials lauding Korean educational culture from abroad.
It relies on retailers to provide information about current promotions, although it has a team in place that checks everything that comes in and also does some editorial work to make the website more attractive to visit.
Higher starting salaries are critical if teaching is to be an attractive career choice, but persuading new teachers to stay on may be the bigger challenge (editorial, Nov. 14).
SkInbitheseunderstoughtimes currently negotiaffiliateub-Series A funding round a European VC and a network of Angels.
Attention will be also given to the editorial appeal and clarity, borrowing communication techniques from commercial marketing to construct an attractive, concise, easy-to-read and recall format.
As far back as 2009, a sports columnist wrote a scathing editorial about Williams' body, likening her derriere to food and complaining that she wasn't attractive enough to him because of her size.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com