For service businesses such as cable and mobile telephone companies, lowering consumers' up-front adoption costs and reducing penalty charges can help attract cost-conscious and cash-poor consumers.
Faced with sluggish bookings as more travelers consider whether they can actually afford a holiday trip this year, resorts from the Caribbean to the Colorado Rockies are loosening minimum-stay restrictions, beefing up packages and even rolling out off-season-like discounts to attract cost-conscious travelers.
Even Dollar Tree, which breezed past earnings estimates on Wednesday, has expanded its grocery and consumable staples selection to attract cost-conscious consumers during the down economy.
Running any type of investment Isa attracts costs.
Smaller companies such as NetCologne, EWE and Versatel have attracted cost-conscious German customers with ever-cheaper flat rates for local calls.
Indeed, yoga has been catching on on the avenue, and Ms. Calderon says Shambhala has attracted cost-conscious yoga enthusiasts from Park Slope, Fort Greene and Lower Manhattan.
While Ryanair grows by adding extra routes, EasyJet expands by increasing the frequency of its flights, which means that it attracts cost-conscious business travellers on routes to places such as Glasgow, Edinburgh and Barcelona.
Amazon, the online retailer based in Seattle, posted stronger-than-expected earnings during the slow winter months, attracting cost-conscious consumers with offers of free shipping and competitive prices for its wide variety of products.
Mr. Dose said he hoped Swiss International could carve out a future by attracting cost-conscious travelers to its short-haul European flights, like the competitive Zurich-to-London route, in competition with budget carriers.
But on Thursday the company proved it could withstand the storm, as it boosted sales by attracting cost-conscious corporate clients.
