AssignRolesToConsumers to assign consumer roles to data consumers.
Another potential problem: in assigning consumer protection to the Fed, the bill puts it under Fed chiefs who in the past displayed a patent disregard of such safeguards (read: Alan Greenspan).
Acxiom has its own classification system, PersonicX, which assigns consumers to one of 70 detailed socioeconomic clusters and markets to them accordingly.
The system abstraction includes four main sets: DATA_CONSUMER, the set of data consumers; CONSUMER_ROLE, the set of roles assigned to consumers; DATA_ITEM, the set of data items associated with data sources and also returned by queries; and DATA_SOURCE, the set of data sources providing the data items to answer data consumers queries.
As each participant completes the online registration procedure, he/she receives the next consecutive allocation in the sequence, which automatically assigns the consumer to the intervention or control group.
The value that is assigned to a consumer, and how much the advertiser is willing to spend on that consumer, can be based on myriad factors, including whether and how that consumer uses social media, recent purchases and Web sites visited, he said.
In addition, much of the company's debt could be expected to be assigned to the consumer unit, freeing up the balance sheets of the other operations.
The complaint, filed in State Supreme Court in Manhattan, charges that Salomon, a Citigroup unit, first promoted Ms. Solomon in March to "supersector coordinator," in charge of a team of analysts assigned to the consumer industries.
MS. MARI did not plan on a law career, but a college internship in the office of Robert Abrams, then the state attorney general, where she was assigned to the consumer fraud division, led her to put herself through law school.
Programmatic buying includes a number of different technologies and strategies, but it essentially allows advertisers to bid, often in real time, on ad space largely based on the value they have assigned to the consumer on the other side of the screen.
They have assigned weights to consumer preferences to a few product attributes.
