as launch

USAGE SUMMARY

The phrase "as launch" is not correct and does not convey a clear meaning in written English.
It may be intended to refer to something related to the act of launching, but it lacks context and clarity. Example: "As launch approaches, we need to finalize our marketing strategy."

⚠ May contain grammatical issues

News & Media

Science

Wiki

Human-verified examples from authoritative sources

Exact Expressions

55 human-written examples

Those kids are referred to as launch boys".

The New York Times

In breakups, there's no such thing as launch control.

The Guardian - Lifestyle

You don't look at the picture so much as launch yourself into its trackless empyrean.

The New Yorker

Some are nonetheless highly effective as launch vehicles for flights of fancy.

The New York Times - Books

He was going to teach instead, as well as launch "a serious inquiry into painting".

The Guardian - Arts

Simon Nelson, one of the key architects of BBC Online, will head FutureLearn as launch CEO.

The Guardian

Corporate sponsors, such as Sony and Johnson & Johnson, have signed up as launch partners.

The Guardian

Human-verified similar examples from authoritative sources

Similar Expressions

4 human-written examples

Errors in accuracy for ballistic missiles (and for cruise missiles as well) are generally expressed as launch-point errors, guidance/en-route errors, or aim-point errors.

Encyclopedia Britannica

For saccades, within-word landing positions (Fig. 1) show a pronounced peak near the word center [2], but distributions are rather broad and additionally modulated by word length as well as launch-site distance [3].

Plosone

"We've been identifying existing customers that care about the Chinese market [as launch partners].

TechCrunch

As Launch Academy CEO Ray Walia tells me, the cost of the program will be $30,000 (Canadian, of course).

TechCrunch

Expert writing Tips

Best practice

When referring to the start of an event or initiative, use "at launch" or "during launch" for greater clarity and grammatical correctness.

Common error

Avoid using "as launch" to indicate when something happens. Instead, opt for "at launch" or "during launch" to clearly convey the timing of events.

Linguistic Context

The phrase "as launch" typically functions as a prepositional phrase, though often used incorrectly. According to Ludwig, its usage frequently violates standard grammar rules, which leads to ambiguity or incorrect meaning. Alternative prepositions, such as "at", "during", or "upon", are generally better choices.

Expression frequency: Very common

Frequent in

News & Media

35%

Science

33%

Wiki

32%

Less common in

Formal & Business

0%

Encyclopedias

0%

Reference

0%

Ludwig's WRAP-UP

In summary, while the phrase "as launch" appears frequently across various sources, Ludwig AI identifies its usage as generally incorrect due to grammatical ambiguity. For clearer and more grammatically sound writing, alternative phrases such as "at launch", "during launch", or "upon launch" are recommended. Its widespread but often flawed usage suggests a need for careful attention to phrasing, particularly in formal or professional contexts. Always consider the context and intended meaning to choose the most appropriate and grammatically correct expression.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

at launch

Replaces "as" with "at" to indicate a specific point in time when something is launched.

during launch

Specifies that something occurs during the process of launching.

upon launch

Indicates that something happens immediately after the launch.

for launch

Indicates something is intended or prepared for the launch.

when launching

Uses a gerund to describe the action of launching something.

in the launch phase

Specifies a particular period or stage of the launch process.

with the launch of

Highlights the act of launching as the cause or beginning of something.

to initiate

Focuses on the act of starting or beginning something, acting as a more formal alternative.

to commence

Provides a formal synonym for starting or initiating a launch.

as it launches

Similar meaning with a slight grammatical twist.

FAQs

How can I use "as launch" correctly in a sentence?

While "as launch" isn't typically grammatically correct, you might rephrase your sentence to use "at launch" or "during launch" to indicate the timing of an event.

What's a better phrase to use instead of "as launch"?

Consider using "at launch", "during launch", or "upon launch" for clearer and more grammatically sound expressions.

Is it more appropriate to say "as launch" or "at launch"?

"At launch" is generally more grammatically correct and clearly indicates a specific point in time when something begins. "As launch" is often considered incorrect.

How does the meaning change when using "as launch" versus "during launch"?

While "as launch" is not a standard construction, using "during launch" specifies that something occurs throughout the process of launching, providing a clearer temporal context.