Although more industries are starting to embrace the use of big data, less than a quarter (23.9%) of executives in those industries say the results are "highly transformative and innovative," as cited in the Big Data Executive Survey 2018 by NewVantage Partners.
As data traffic levels rise, some executives, like César Alierta, the chairman and chief executive of the Spanish operator Telefónica, and Vittorio Colao, the Vodafone chief executive, have floated the idea of charging not only customers but also Web sites that generate lots of data traffic, like Google, Amazon and Facebook, for faster, guaranteed service.
But as one data company executive who requested anonymity put it, "Nobody delivers such sophisticated analysis of data as Bloomberg and has the ability to answer as many questions about stocks and bonds as Bloomberg does". That helps differentiate the company from its rivals.
"We picked Cisco largely because we wanted to be seen as data guys," says Philip Allen, Convergent's executive vice president.
The business secretary, Vince Cable, said appointing non-executive directors was "not an end in itself" as data shows that the main area of progress is in non-executive appointments, with much slower improvement in executive posts.
As data artists are trained to make data visualizations interactive, they empower business executives to ask "what if" questions and see the answers based on the available data.
He met the chief executive of a high-technology company that gathers personal data on Internet users, a man who was, Mr. Thompson said, "treating people as data instead of treating people as people".
As well, most executives, 70%, are looking to improve their "time to answer" with big data.
Each worked in sales and as executives.
Last year the firm hired as chief data officer an executive from Netflix, a film-rental business noted for its data-mining skills.
