Exact(60)
Ditto Samantha as a PR.
It could be construed as a PR stunt.
As a PR exercise, it was actually quite brilliant.
"I would not describe this as a PR disaster.
Unions dismissed the announcement as a "PR stunt".
As a PR stunt, it was an act of genius.
Publicity from a second source, such as a PR agency, has always been fine".
Mark Borkowski, founder of Borkowski PR, described Baron Cohen as "a PR person's dream".
Young's appointment was attacked by the shadow education secretary, Angela Rayner, as a PR gimmick.
As a PR effort to reaffirm the two men were actually quite friendly it half-worked.
She laughs off their criticism as a PR stunt that worked in her favour.
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