More recently, says Reeves, "we've seen some great apps being developed for iPads and the like.
He promised more and better marketing of Windows 8, and hinted at the possibility of billions of apps being sold.Inevitably, there was a whiff of snake oil.
For the most part, the apps being offered today are intended as complements to traditional TV viewing and are available only on tablets and mobile devices.
See articleGoogle oopsGoogle found at least 50 malicious apps being sold at its Android store, which customers downloaded on 260,000 smartphones before the breach was discovered.
At the same time, many apps being marketed as medical tools are being designed to skirt federal regulation, in part by piling on the disclaimers.
Mr. Federighi said there are over 200 new features in iOS 7, with a number of new apps being designed around the new interface.
"With Glass, there are all sorts of 'killer apps' being talked about, but these tools underestimate the social awkwardness created by their presence," he says.
The digital industry is growing at incredible rate and, with new platforms, websites and apps being released daily, it shows no signs of slowing down.
